Client PR Wins
Bank Marketing Moves from Funnel to the Flywheel
Financial services professionals traditionally see their marketing efforts through the lens of the “sales funnel” or “marketing funnel”; ...
Ease Disaster Recovery Drama with Communication Plan
You can do a lot to take the edge off people's concerns, maintain the company's reputation, and minimize any long-term damage when you ...
Site Brings Tech to Land Management
Every year, there’s a kind of a dance that goes on in farm country. The landowner-renter conversation about continuing to work together ...
BriteCo Planning to Grow
Dustin Lemick has Chicago’s jewelry market in his blood as a generational jeweler but he’s shaking things up with his new company ...
3D and VR Platform Steps Into Apparel and Footwear
Software company InContext Solutions, which specializes in 3D simulation software and virtual reality solutions for retail, ...
How to Optimize Your E-Commerce Site for Visual Search
Pay attention to ecommerce industry leaders, and you’ll hear that visual search—taking a picture with a phone and searching for matches ...
Why Amazon’s Push into 360-degree Photography is Good News for Toy Sellers
Last summer, Amazon launched a trial of 360-degree photography, making it available to a few vendors on the platform. After just 60 days,...
2019 HW Tech100 winner: Total Expert
Total Expert’s marketing platform, Marketing Operation System, enables lenders to go beyond traditional CRM systems to deliver automated ...
EdTech Awards 2019 Winner: Wyzant
A very big congratulations to the finalists of The EdTech Awards 2019! In an age of rapid technological change—innovators, leaders, and ...
Trunk Club Founder Backs $2M Round for Jewelry Insurance Startup BriteCo
A new Evanston startup that helps insure fine jewelry and watches has raised a seed round of funding to help it grow. BriteCo announced ...
Motto Mortgage Adopts Total Expert for Marketing, CRM
Motto Mortgage, the mortgage franchise from RE/MAX, announced on Wednesday that it's equipping its franchises with customer relationship ...
Digital Asset Exchanges Are Only as Strong as Their Weakest Tech
One of the biggest drivers of institutional adoption is infrastructure: Unless and until institutional investors can trade digital assets...
Cboe Drops Bitcoin Futures as Cryptocurrency Interest Wanes
"The market would not exist without retail traders, but I think we talk about institutional activity as that's the next frontier," ...
Weighing Opinions on Going Multicloud versus Vendor Lock-In
When enterprises make long-term plans for the cloud, they tend to face a tough choice early in the process. They could pick only one ...
Will AI Take Your Tech Operations Job
The tide of artificial intelligence (AI) in the workplace is rising, as is speculation over how it will affect the future of the ...