OUR SERVICESPR & CONTENT MARKETING

The needs of each company are unique, and Propllr leverages a wide range of communications services to drive growth for its clients. Because entrepreneurs are busy people, we will keep things brief and to the point:

Media Relations

Propllr builds strong, mutually beneficial relationships with key editors, reporters, producers and bloggers, giving them the stories their readers want to see, and securing their explicit or implicit endorsement of you, your company and your products.

Content Marketing

It used to be credibility came only from being featured in magazines, TV shows and websites. Today, every business can be a media company, and the opportunity to establish credibility through your own site is incredible. Propllr advises on and executes strategies that align with business objectives, creating the clear and compelling content that generates new customers and drives sales.

Messaging & Positioning

Can you explain your business in 10 seconds or less? Are your top three benefits known and readily shared by your employees? Do your differentiators resonate with your audience? Propllr digs deep into your business and its competitive landscape to stake your position in the marketplace.

Company & Product Launches

You can only launch a company or product once. And while strong launches can’t guarantee success, a successful introduction shows immediate momentum and gives prospective clients confidence in your ability to provide a quality product with strong service.

Social Media

When executed correctly, social media outlets such as LinkedIn, Twitter and Facebook can help companies cost-effectively reach new customers and build thriving online communities of clients and supporters.

Marketing Communications

Based on a foundation of strong messaging and positioning, Propllr creates powerful marketing materials that generate interest and build confidence in your products and services. From creating compelling new interactive websites featuring rich media, to producing sleek, professional printed materials, our marketing communications work projects your key messages creatively and effectively.

Corporate Communications

Communication is often strong in smaller organizations, but it is often the first thing companies lose during periods of growth. Because growth requires not only that clients and prospects understand who you are, but also your employees, Propllr builds programs that keep your team moving forward together.

Search Engine Optimization

A PR “home run” used to be getting on the cover of Fortune or The Wall Street Journal. Today it’s also about page one placement in Google’s search results. From the proper use of “tags” and the selection of proper keywords to the creation of entirely new content, Propllr ensures your site follows SEO best practices so that online searches lead prospects to your site.