Propllr

About the Author Propllr


Onward / Upward

How to Increase Tradeshow ROI for Your Startup


 

Ever wonder if tradeshows are a good idea for your startup? How do you know if they’re worth the cost and time? And if you do make the investment, how do you get the biggest tradeshow ROI? Patrick …

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Content Marketing

How to Ramp Up Content Marketing for Your Startup


 

Every startup knows content marketing is a critical driver for credibility, branding, leads and SEO, but how do you do it right? Brenna Lemieux, formerly of Insureon and now director of content marketing at Propllr, shares how her …

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Building a Marketing Automation Program from the Ground Up


 

Did your startup take off before you had a marketing automation program set up? It’s not too late. Here’s how Jellyvision’s Melanie Chapman built their program from scratch.…

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Double Your User Growth with Network Effects


 

Startups are all about user growth – how do you do it without breaking the bank? Pangea’s Lamia Pardo says the secret is network effects.…

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How Startups Can Use Video for Customer Acquisition


 

Customer acquisition for an entirely new product or service offering is hard. Video – done right – can make it easy. Here’s how Reverb’s Peter Schu did it. …

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Lead Generation Steps for Pre-Launch Startups


 

You’re about to launch your startup, but you don’t yet have a product. How on earth can you run a lead generation program? Brian Walker from Review Trackers shares how he did it.…

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How to Rebrand Your Startup


 

WyzAnt is one of Chicago’s most successful startups, but they saw a need to update their brand. Here’s How Abby Hunt did it.…

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Use Smarter Subject Lines for Better Startup Lead-Gen


 

At his startup, Sentic Technologies, Ben Otfinoski and his team use smarter subject lines to clean up in lead-gen.…

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Take Your Startup’s Content Marketing from Good to Great


 

Will Yang of Albert.io shares exactly how his team took content marketing from good to great.…

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